Great social media pictures can absolutely make your business! Unfortunately, the opposite is also true you could be an amazing lash artist, but if your photos are not clear or the photo is distracting it could lose you new clients. 

I am by no means a professional photographer and this is not a how to do photography blog. This is simply how I try and get the best social media pictures of lashes with very basic knowledge and know how.  I highly encourage you to take a photography class if you really really want to get into taking amazing photos but this guide should help you get great shots with no experience necessary because lets face it, social media is a necessary evil that as a business owner or lash artist we all MUST do but we dont have tons of time when our number one priority is running our business and making clients beautiful. 

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I LOVE doing eyebrow extensions. They are quick and WOW the before and afters are insane! Eyebrow extensions haven't yet become as well known as Microblading but to me they are an amazing alternative or addition. You can easily add this service to a lash service or brow service and it only takes about 30-60 minutes. Brow extensions are tiny brow hairs bonded to even the slightest peach fuzz to achieve a beautifully designed brow that is demensional, matte and real looking.  The results last about 3 weeks and can be added on top of a tint or microblading to add depth.

Here is the how to: 

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10 secrets to a successful lash business

1. lash retention = Client retention ****

The secret to a profitable thriving eyelash extension business is: lash retention equals client retention.

What does that mean? If your clients' lashes last longer and promote healthy natural lash growth, you will automatically be busier, and make more money. Why is this true? You may be thinking, if clients come less, wont I make less money?

Most clients do not want to have to come in for fills every two weeks. If your lashes look good longer they will be more likely to keep them up for years. If their natural lashes get healthier you will be able to lash them for years. Word of mouth will spread that your lashes last longer and are safer and you will get busier. You will be able to charge more per service and see each client less often. The benefits for the client are that they save time and money. The benefits for your business is that you can accommodate more clients at a higher price per hour. You will be making a higher per hour fee and offering the best possible product to your client.

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